Myrskyluodon Maija – Stormskärs Maja

Maija, hailing from the western part of the main island of Åland in Hammarland, is the epitome of archipelago spirit, an advocate for sustainable living and a brand known throughout Finland.

At Winter Camp, we will examine the revival of the Myrskyluodon Maija - Stormskärs Maja - brand, originally created by author Anni Blomqvist, led by the film production company Solar Films.

Additionally, we will see how the storytelling methods of film industry can breathe life into a brand when the brand new Myrskyluodon Maija -movie takes over the big screen at the Winter Camp Evening Program.