Patricia Hughes

Patricia Hughes is the Founder of Andarta Advisory, a London-based boutique advisory firm supporting technology-led businesses, founders and investors in navigating growth, investment and strategic transactions. With over 20 years of experience advising technology-driven organisations, she brings extensive expertise in growth strategy, capital raising, mergers and acquisitions, corporate governance and business development.

Through Andarta Advisory, Patricia works closely with companies and investors across the full transaction journey, from strategic positioning and investor engagement to deal structuring, negotiation and completion. Her work focuses on helping ambitious businesses identify opportunities, secure capital, build strategic partnerships and successfully navigate their next stages of growth.

Alongside her advisory work, Patricia contributes to business leadership and governance through non-executive board roles, supporting organisations with strategic direction, independent challenge and long-term value creation.

At the intersection of entrepreneurship, investment and strategic leadership, Patricia brings a valuable perspective on what it takes to turn business ambition into growth, build investor confidence and create successful partnerships.

Patricia will be part of the A'Pelago Initiative 2027 program.